EPWORLDWIDE.COM’S REACH

Your advertising will be seen by our core audience, the worldwide hip hop fans, that according to the Neilsen organization’s research are more internet and tech savvy than the average users.  EPWorldwide.com also has a strong following among community-oriented hip hop advocates around the world.

A snapshot of our October to December 2009 Webstats™ results shows these statistics:

ADVERTISING OPTIONS
Use the ad name to see a sample (where available)

Big Box – Top (300 x 250)

The Featured Advertiser – top is an exclusive, eye–catching banner that runs at the top-right of each page on EPWorldwide.com  Placing your ad here says a lot to the coveted demographic of old/new immigrants and visible minorities that make EPWorldwide.com the global leader in embracing multiculturalism.

Leaderboard-Top (728 x 90)

The Leaderboard is the most prominent banner that runs at the top of EPWorldwide.com on every page!  This is the best position to place your ads on EPWorldwide.com.  Maximize your ads with this perfectly positioned banner.

Leaderboard-Bottom (728 x 90)
These are ads that are the same length as the Leaderboard while just as eye-catching and prominent and run on every page!  The only difference is that the ad runs at the bottom of the website.

Section/Content Sponsorship
Place your company logo or twenty word text ad under the headline "Sponsors" on a page/s in the site PLUS get bonus run-of-site banner/rectangle impressions. Research has shown that text links work very well because they blend in with the content.

Directory Listing Showcase
Customers can get to your website from the link in your listing and that will also help increase your search engine ranking.  Your showcase listing also lets you upload your logo AND your listing shows above all other listings when someone does a search so you have the most exposure and opportunity to attract new customers.  You will have the ability to add a long description of what your business offers.  You also have the ability to upload images/pictures to your listing so you can show pictures of your business, products or whatever you would like - and you can upload documents such as menus, product information or press releases that potential customers can download and view.  When people view your listing they will also see a map of exactly where your business is located, which makes it easier for them to find you.

Newsletter/Email Sponsorships
EPWorldwide.com newsletter Sponsorship includes an eight-line text ad in our text and HTML newsletters.  An optional logo (up to 120x120) can be placed in the HTML version of the newsletter.

Rates 
Contact us at advertising@epworldwide.com

Submitting your Ad
The following is information about EPWorldwide.com Advertising Deadlines, Ad Specifications and the electronic submission of ads.  Contact us if you require additional information.

Deadlines
Creative must arrive five business days prior to the start of the campaign.

Online Advertising Specifications

In order to make sure creative is properly trafficked and reported, EPWorldwide.com requires using the following naming conventions for ad creative and ad tags:

Ad Creative
language_size_client_campaign_creativeversion
Example: en_300x250_gm_cadillac_c01.jpg

Ad Tags
language_size_client_campaign_tagversion
Example: en_300x250_gm_cadillac_t01.txt

NOTE: Versioning
The c01 or t01 at the end of either an ad creative or ad tag, stands for "creative version one" or "tag version one".  Any time ad creative is revised and resent the version should be changed to c02, c03, etc., so that EPWorldwide.com can traffic the correct ad.

Ad Submission Information:

Please send all creative to: approvedads@epworldwide.com 

*Files to be uncompressed, or compressed in a ZIP format.

*Please include the destination URL for all ads.  Alt text is optional.

*Please include HTML documents when required.

Contact Us
EPWorldwide.com is committed to providing you with a site that answers all your hip hop, business, community and diversity/culture-related needs and questions.

For EPWorldwide.com advertising enquiries

For online advertising information for EPWorldwide.com please contact:

Spreez Dzuki - EPWorldwide.com, general advertising info
Director, Retail Sales
spreez@epworldwide.com

Inquiries

For customer service inquiries email: customercare@epworldwide.com

For any other inquiry send us an email at: info@epworldwide.com

WHY ADVERTISE ONLINE? 
Online advertising services are quickly becoming the medium of choice as businesses adapt to the Yellow Pages of the future.  Online advertising from EPWorldwide helps marketers build powerful brand and direct relationships with our coveted audience.

Also, the Internet Advertising Bureau identified the following top four reasons to advertise online...

1. Generate trial of product or service for first-time buyers.

2. Increase brand awareness and use of the brand.

3. Cross-sell other brands from the same company.

4. Test different copy concepts and pricing models.

More reasons why you must advertise online:  To Establish a Presence, To Network, To Make Business Information Available, To Serve Your Customers, To Heighten Public Interest, To Release Time Sensitive Materials, To Sell Things, To make pictures, sound and film files available, To reach a highly desirable demographic market, To Answer Frequently Asked questions, To Stay In Contact With Salespeople, To Open International Markets, To Create a 24 Hour Service, To Make Changing Information Available Quickly, To Allow Feedback From Customers, To Test Market New Services and Products, To Reach The Media, To Reach The Education and Youth Market, To Reach The Specialized Market, To Serve Your Local Market

First and foremost we have to pay homage to all the great women that have been leaders and ground breakers in the industry; from writers, MCs, producers, stylists and many more. They opened up